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Customized Website Marketing and Business Marketing Services Both Offline and Online.

If your business has offline presence—retail store or some other brick and mortar business—we can help you tie together your online and offline advertising initiatives. Whether your offline advertising efforts are focused on TV, radio, newspaper, magazines or other printed media, let us show you how to effectively make your online and offline initiatives work together.

Marketing online is now a critical component to any business that wants to grow and exceed in the world today. With almost eighty percent of the entire population of the United States currently online, if you are not leveraging the internet as a primary marketing tool for your business, you are missing out on the greatest ROI potential available. This is where we come in by building and branding your business online through a multitude of marketing avenues that we have refined to drive traffic to your website. Below you will find some of our most affordable online marketing programs to drive traffic to your website.

Proven Search Engine Placement

Over 214 MILLION consumers are currently online in the US, world wide that number increases to a staggering 1.2 BILLION, and both of those numbers increase by an average of 17 percent every year.

These statistics are why search engine optimization and search engine marketing have become such a critical component to the survival of any business. Whether you are a small mom and pop type business just targeting your local city or county, or a large corporation targeting the globe, using search engine marketing to target those consumers who are actively looking for the goods and services that you provide is a proven way to not only survive during slow economic times, but to drive growth.

Why You NEED Proper Search Engine Placement

Over 70% of all US online consumers, who were researching goods or services, first started at a search engine such as Google, Yahoo, or MSN. The remaining 30% were broken up into a plethora of other methods that include everything from word of mouth, television, radio, and even newspaper ads.

This brings us to one of the greatest problems with traditional offline advertising such as television, radio, and newspaper; the expense is high and the potential for return is low. With traditional marketing techniques the effects of each campaign lasts only as long as you keep paying for each new ad. When in contrast Search Engine Ranking, has the ability to consistently provide you with new business month after month and year after year without the large ongoing expense of having to constantly run new advertisements. SEO is a proven, dollar for dollar, far less expensive investment that provides more market penetration, with a much higher rate of return, than any other form of traditional marketing including the yellow pages, newspapers, and circulars.

Simply put search engine ranking is the most cost effective form of marketing available. With search engine marketing you're targeting those clients, buyers, and consumers who are actively and specifically looking for the product or service that you offer. In fact many of our clients are often amazed at the amount of searches performed each month for the goods or services that they provide just in their local area.

The best reason to choose us is that we truly define the term "Return On Investment" for our clients. We are well known as one of the more affordable search engine optimization firms online today, especially when it comes to offering premium SEO services. While you can find less expensive or even "cheap" SEO services offered elsewhere, you will quickly be able to see the obvious difference; Our clients achieve top search engine ranking, their clients just achieve lighter wallets and no results.

Beware Of Cheap SEO Services

Even worse "Cheap" SEO companies can actually get their clients websites banned on the major search engines for their "top secret" methods. As an ethical search engine optimization company, we are dedicated to seeing you, as our client, achieve top results on the major search engines. We optimize your website within the "rules" that have been set forth by the search engines. This way you achieve long lasting results driven by ethical methods that drive relevance to your website and business.


Offline Marketing

We believe your website is the main platform for your company and brand. However, we understand the need to integrate both offline and online marketing to deliver a complete message to your prospects and customers. Wherever you are in the process, we can help your business put together all of the pieces and formulate an overall marketing strategy that blends more traditional “marketing and advertising” with your online assets.

Our offline marketing services include: Creation of Marketing Plans, Collateral Development, Sales Sheets, Postcards, Direct Mail Pieces, Newsletter Templates, Invitations, Flyer’s and Posters, Business Cards, Stationery Design, Giveaways, Sponsorships, Event Promotion, Special Event Brainstorming/Support, Advertising, Press Kit, Sales Folders, Presentation Kits, Power Point Presentations, Promotional Products and Financial Reports.

Fast Facts
  • TV advertising is a $74 billion market
  • An estimated $20.4 billion was spent on radio advertising in 2007
  • Newspaper advertising spending was approximately $44 billion in 2007
Tips
  • Billboard advertising is a classic tried and true way to get your message out
  • Due to their own profitability issues as well as the economy, it's likely you'll be able to negotiate the price down on newspaper advertising space
  • Bench or bus station advertising is a lower cost alternative that still attracts the attention you're after
  • All golf courses have a huge number of ways to integrate advertising into their businesses, but most course owners and managers don't make the effort to scope out every opportunity. Give some a call and make an offer for cart advertising or hole sponsorship - they might just take you up on it.

Affiliate Marketing - Empowering You To Earn From Your Website

An easy definition of affiliate marketing is 'referral marketing' or 'online commission sales'.

Affiliate marketing involves two parties:

The Affiliate Merchant- The merchant offers products for sale and the opportunity for you to make a commission for referring buyers to these products. Commissions vary depending on the type of products and the profit margin that the merchant is able to achieve.

The Affiliate Marketer - The marketer is a person or organization who joins an 'Affiliate Program', either through an individual merchant or through an Affiliate Center. They then refer buyers to the merchants products through images, banners, or text links which are connected to the merchant through a unique traceable link.

Making The Most Of Affiliate Marketing

You can earn from an affiliate program in two ways.

Become an Affiliate Merchant and offer Affiliate Marketers (website and newsletter owners) the chance to earn some income by promoting your products or services. This is the most logical choice if you are able to offer attractive commissions to others. As an Affiliate Merchant you are also able to add affiliate links to your own web site and earn a commission from visitors who decide that your products are not quite what they are looking for and follow one of the affiliate links on your site.

Become an Affiliate Marketer

By becoming an Affiliate Marketer you are opening up a whole new income stream. Whether you have a web site of some other means of promoting a merchant's products you are in a perfect position to start earning commissions.

If You Don't Have A Web Site

If you don't have a web site you can still earn from affiliate marketing by adding your affiliate banners and links to places like the Australian Banner Exchange

Payment of Affiliate Commissions

The Merchant will pay the Affiliate Marketer either directly or through the Affiliate Center to which they belong or directly to you from their own affiliate program.

Payment Methods

Payment can be made using various methods but one of the most popular is through PayPal, the online payment gateway. Payment is also often offered by direct bank deposit and/or check If you decide you want a check, be sure that your bank is not going to charge you a huge fee for a foreign check transaction. if you are going to be charged a bank fee you should ensure that you can set a minimum payout level for your commissions with the merchant or affiliate center.

Affiliate Centers

These are like shopping centers for affiliate marketers and merchants. In most cases they will have a wide range of merchants with a wide range of products to suit your website or newsletter. Most of them have good reputations to uphold so you can be sure of getting paid. In addition to this you will be notified when new merchants join the affiliate center and when they are offering special deals for your customers. Below are some affiliate centers that we recommend (and use to earn an income from our websites and newsletters).


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